About Us
Our History: Michigan Insurance Outfitters was launched in 2020 because Will Daniels wanted to create an insurance agency that is for the insureds, not the insurance companies. Michigan Insurance Outfitters has relationships with multiple companies to find you the best rates and coverages.
Our objective is simple: To identify and help minimize our clients’ exposure to risk. We accomplish this with emphasis on quality coverage, competitive premiums, and overall simplification of insurance matters.
Our approach is direct: To analyze our clients’ complete insurance needs, design a responsible protection program, and recommend insurance that is a cost-effective insurance strategy designed for your individual situation.
Why choose us?
Where you choose to purchase your insurance protection makes a difference. Two key reasons to choose us over others are:
- our commitment to customer service and
- our approach of helping you fit insurance coverage to your needs and not just buy a policy.
We’re proud to serve families and businesses of all sizes for multiple generations. We look forward to the possibility of serving you.
About Will:
Hi, I'm Will Daniels. I was born in Wilmington, Deleware and have lived throughout the United States growing up. I graduated from Rochester Adams High School before going to play soccer at Urbana University in Urbana, Ohio. I have been in the insurance industry since I was a Senior in college. I love the industry and never plan to leave it.
In 2020 I sold my captive insurance agency to pursue my dream of owning an Independent Insurance Agency. I strongly believe that you should have a local agent that you know and trust to do what's best for you. I'm thankful to represent a number of great companies to write insurance through. I am committed to building lasting relationships and helping families find the coverage that they deserve.
I live in Macomb with my beautiful wife and three young kids. Besides my family and insurance, my other passion is enjoying the outdoors. When time permits, you can find me on Lake St Clair chasing Smallmouth Bass.
WANT TO KNOW ABOUT COMPANY
About Will Daniels
Hi, I'm Will Daniels. I was born in Wilmington, Deleware and have lived throughout the United States growing up. I graduated from Rochester Adams High School before going to play soccer at Urbana University in Urbana, Ohio. I have been in the insurance industry since I was a Senior in college. I love the industry and never plan to leave it.
In 2020 I sold my captive insurance agency to pursue my dream of owning an Independent Insurance Agency. I strongly believe that you should have a local agent that you know and trust to do what's best for you. I'm thankful to represent a number of great companies to write insurance through. I am committed to building lasting relationships and helping families find the coverage that they deserve.
I live in Macomb with my beautiful wife and three young kids. Besides my family and insurance, my other passion is enjoying the outdoors. When time permits, you can find me on Lake St Clair chasing Smallmouth Bass.